Zoho CRM logoZoho CRM
vs
Salesforce logoSalesforce

Zoho CRM vs Salesforce

Verdict

Both Zoho CRM and Salesforce are strong choices. Salesforce edges ahead on overall rating, but the right pick depends on your budget and use case.

Feature & pricing comparison

Comparison
Salesforce logoSalesforceBest choice
Rating4.24.4
Starting priceFree$25/mo
Pricing modelFreemiumPaid
API available
Best forSMBs on a budgetMid-market to Enterprise
Lead & deal management
Workflow automation
Zia AI assistant
Multichannel contact
Custom modules
Highly customizable objects
AppExchange marketplace
Einstein AI insights
Advanced forecasting
VisitVisit

Which should you choose?

Pick Zoho CRM if you prioritize SMBs on a budget
Pick Salesforce if you prioritize Mid-market to Enterprise

Zoho CRM

Pros

  • Excellent value
  • Deep customization
  • Part of broad suite

Cons

  • UI feels dated
  • Support can be slow

Salesforce

Pros

  • Endlessly customizable
  • Huge ecosystem
  • Enterprise-grade controls

Cons

  • Steep learning curve
  • Needs an admin
  • Costs add up with add-ons

Frequently asked questions

Is Zoho CRM better than Salesforce?+

Both Zoho CRM and Salesforce are strong choices. Salesforce edges ahead on overall rating, but the right pick depends on your budget and use case.

Which is cheaper, Zoho CRM or Salesforce?+

Zoho CRM starts at Free, while Salesforce starts at $25/mo.

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