Mangools logoMangools
vs
SpyFu logoSpyFu

Mangools vs SpyFu

Mangools rates 4.7/5 and starts at $61/mo. SpyFu rates 4.6/5 and starts at $39/mo. SpyFu is the cheaper entry point. Mangools is the higher rated.

Verdict

Mangools rates higher (4.7/5 vs 4.6/5). SpyFu is cheaper to start ($39/mo vs $61/mo). Mangools suits Freelancers & small teams, while SpyFu is aimed at PPC marketers.

Mangools vs SpyFu at a glance

MeasureMangoolsSpyFu
Rating4.7/54.6/5
Reviews95517
Starting price$61/mo$39/mo
Free planNoNo
Public APINoYes
Integrations listed here22

Feature & pricing comparison

Comparison
Mangools logoMangoolsBest choice
Rating4.74.6
Starting price$61/mo$39/mo
Pricing modelPaidPaid
API available
Best forFreelancers & small teamsPPC marketers
KWFinder
SERPChecker
SERPWatcher
LinkMiner
SiteProfiler
Competitor keyword history
Ad history
Rank tracking
Backlink outreach
SERP analysis
VisitVisit

Pricing side by side

PlanPricePer year
Basic$61/mo$732
Premium$81/mo$972
Agency$141/mo$1,692
PlanPricePer year
Basic$39/mo$468
Professional$119/mo$1,428
Team$249/mo$2,988

Which should you choose?

Pick Mangools if you prioritize Freelancers & small teams
Pick SpyFu if you prioritize PPC marketers

Choose Mangools if…

  • Superb, uncluttered UX matters to you.
  • Fast keyword difficulty scores matters to you.
  • Big discount on annual billing matters to you.
  • Weak backlink index would be a problem.

Choose SpyFu if…

  • Unmatched historical ad data matters to you.
  • Cheap for what it does matters to you.
  • Unlimited searches on all plans matters to you.
  • Shallow backlink data would be a problem.

Mangools

Pros

  • Superb, uncluttered UX
  • Fast keyword difficulty scores
  • Big discount on annual billing

Cons

  • Shallow backlink data
  • No API

SpyFu

Pros

  • Unmatched historical ad data
  • Cheap for what it does
  • Unlimited searches on all plans

Cons

  • Weak backlink index
  • Heavily US-centric data

Frequently asked questions

Is Mangools better than SpyFu?+

Mangools rates higher (4.7/5 vs 4.6/5). SpyFu is cheaper to start ($39/mo vs $61/mo). Mangools suits Freelancers & small teams, while SpyFu is aimed at PPC marketers.

Which is cheaper, Mangools or SpyFu?+

SpyFu — it starts at $39/mo, versus $61/mo for Mangools.

Do Mangools or SpyFu have a free plan?+

Neither offers a permanently free plan, but free trials are often available.

Which is better rated, Mangools or SpyFu?+

Mangools, at 4.7/5 across 95 reviews, versus 4.6/5 for SpyFu.

What is Mangools best for, and what is SpyFu best for?+

Mangools is aimed at Freelancers & small teams (keyword research, SERP analysis). SpyFu is aimed at PPC marketers (PPC competitor research, ad copy research).

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