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ActiveCampaign Pricing

ActiveCampaign costs from $19/mo up to $79/mo — about $228/year at the entry tier. There are 3 plans, and no free tier.

ActiveCampaign plans & prices

Every ActiveCampaign plan, what it includes, and who each one suits.

Starter

$19/mo
  • Email marketing
  • Basic automation
Get started
Most popular

Plus

$49/mo
  • CRM
  • Landing pages
Get started

Pro

$79/mo
  • Predictive sending
  • Attribution
Get started

What ActiveCampaign costs over time

List price per plan, projected across a year. Annual prepayment is often discounted, so treat these as the ceiling rather than the final bill.

PlanPer month3 months12 months
Starter$19$57$228
PlusPopular$49$147$588
Pro$79$237$948

What each plan includes

Each tier builds on the one before it, so higher plans also include everything below them.

FeatureStarter
$19
Plus
$49
Pro
$79
Email marketing
Basic automation
CRM
Landing pages
Predictive sending
Attribution

Which ActiveCampaign plan should you choose?

On a budget → Starter ($19/mo)

The cheapest paid way in — $228 a year.

Most teams → Plus ($49/mo)

The plan ActiveCampaign positions as its best-value tier for Automation-heavy teams.

Scaling up → Pro ($79/mo)

The full feature set — worth it once you need everything below the top row.

Hidden costs to budget for

  • • Per-seat plans multiply with team size — check whether the price above is per user.
  • • Headline prices usually assume annual billing; paying monthly costs more.
  • • Premium support, extra storage, and higher API limits are common paid add-ons.
  • • Watch for renewal pricing: introductory rates often rise at the second term.

Ready to try ActiveCampaign?

Check current pricing and any live offers on their site.

Visit ActiveCampaign

Frequently asked questions

How much does ActiveCampaign cost?+

ActiveCampaign starts at $19 per month, running up to $79 per month on its top tier. There are 3 plans in total.

Does ActiveCampaign have a free plan?+

No — ActiveCampaign does not offer a permanently free plan. The cheapest way in is the Starter plan at $19/mo. Free trials may still be available.

How much is ActiveCampaign per year?+

At the Starter price of $19/mo, ActiveCampaign costs about $228 per year. Many vendors discount annual billing, so the real figure is often lower if you prepay.

Are there hidden costs with ActiveCampaign?+

Headline prices often assume annual prepayment, and per-seat plans multiply with team size. Premium support, extra storage, and higher API limits are commonly paid add-ons — check these before you commit.