Semrush Pricing
Semrush costs from $199/mo up to $549/mo — about $2,388/year at the entry tier. There are 3 plans, and no free tier. That is above the $53/mo average for marketing tools we track.
Semrush plans & prices
Every Semrush plan, what it includes, and who each one suits.
What Semrush costs over time
List price per plan, projected across a year. Annual prepayment is often discounted, so treat these as the ceiling rather than the final bill.
| Plan | Per month | 3 months | 12 months |
|---|---|---|---|
| Starter | $199 | $597 | $2,388 |
| Pro+Popular | $299 | $897 | $3,588 |
| Advanced | $549 | $1,647 | $6,588 |
What each plan includes
Each tier builds on the one before it, so higher plans also include everything below them.
| Feature | Starter $199 | Pro+ $299 | Advanced $549 |
|---|---|---|---|
| 5 projects | |||
| 500 keywords to track | |||
| 25 projects | |||
| 1,500 keywords to track | |||
| 50 projects | |||
| 5,000 keywords to track |
Which Semrush plan should you choose?
On a budget → Starter ($199/mo)
The cheapest paid way in — $2,388 a year.
Most teams → Pro+ ($299/mo)
The plan Semrush positions as its best-value tier for Marketers & agencies.
Scaling up → Advanced ($549/mo)
The full feature set — worth it once you need everything below the top row.
Is Semrush good value?
Across the 7 other marketing tools we track, entry pricing averages $53/mo (from $12 to $129). Semrush starts at $199/mo — above average.
| Cheaper alternative | Starts at | Rating |
|---|---|---|
| UbersuggestBudget SEO built for beginners | $12/mo | 4.2/5 |
| AhrefsSEO toolset with the best backlink index | $29/mo | 4.6/5 |
| SpyFuCompetitor PPC and SEO espionage | $39/mo | 4.6/5 |
| Moz ProVeteran SEO suite built around Domain Authority | $49/mo | 4.3/5 |
| SerpstatBroad SEO and PPC suite at mid-market pricing | $50/mo | 4.6/5 |
Hidden costs to budget for
- • Per-seat plans multiply with team size — check whether the price above is per user.
- • Headline prices usually assume annual billing; paying monthly costs more.
- • Premium support, extra storage, and higher API limits are common paid add-ons.
- • Watch for renewal pricing: introductory rates often rise at the second term.
Ready to try Semrush?
Check current pricing and any live offers on their site.
Frequently asked questions
How much does Semrush cost?+
Semrush starts at $199 per month, running up to $549 per month on its top tier. There are 3 plans in total.
Does Semrush have a free plan?+
No — Semrush does not offer a permanently free plan. The cheapest way in is the Starter plan at $199/mo. Free trials may still be available.
How much is Semrush per year?+
At the Starter price of $199/mo, Semrush costs about $2,388 per year. Many vendors discount annual billing, so the real figure is often lower if you prepay.
Is Semrush expensive compared with other marketing tools?+
The 7 other marketing tools we track average $53/mo to start. Semrush's cheapest paid plan is $199/mo, which is above that average.
Are there hidden costs with Semrush?+
Headline prices often assume annual prepayment, and per-seat plans multiply with team size. Premium support, extra storage, and higher API limits are commonly paid add-ons — check these before you commit.