From $199/mo
Semrush is all-in-one SEO & marketing toolkit, best for Marketers & agencies. It is a paid tool starting at $199/mo, rated 4.5/5 across 9,800 reviews — #6 of 9 marketing tools we track.
Overview
Semrush is a comprehensive SEO and marketing platform covering keyword research, site audits, rank tracking, and competitor analysis. The category leader for serious marketers, with the largest keyword database of any suite — and a price tag to match.
Key features
- Keyword research
- Site audit
- Rank tracking
- Backlink analysis
- Content tools
Pros & cons
Pros
- Huge feature set
- Best-in-class keyword data
- Reliable
Cons
- Expensive
- Capped results on lower tiers
Integrations
Pricing
Full pricing details →How Semrush compares
| Measure | Semrush | Category average |
|---|---|---|
| Rating | 4.5/5 | 4.5/5 |
| Starting price | $199/mo | $53/mo |
| Rank by rating | #6 of 9 | — |
| Public API | Yes | 6 of 8 offer one |
Is Semrush right for you?
A good fit if…
- • You are marketers & agencies.
- • Your use case is keyword research.
- • Your use case is competitor analysis.
- • Your use case is site audits.
- • Huge feature set matters to you.
Look elsewhere if…
- • Expensive would be a dealbreaker.
- • Capped results on lower tiers would be a dealbreaker.
- • Budget is tight — Semrush costs more than the $53/mo category average.
Frequently asked questions
How much does Semrush cost?+
Semrush starts at $199/mo. It is a paid product.
Does Semrush have an API?+
Yes, Semrush offers an API for integrations and automation.
Who is Semrush best for?+
Semrush is best suited for Marketers & agencies. Common use cases: keyword research, competitor analysis, site audits.
Is Semrush better than other marketing tools?+
Among the 9 marketing tools we track, Semrush ranks #6 by rating (4.5/5 against a 4.5/5 category average).