Sprout Social Pricing
Sprout Social costs from $199/mo up to $399/mo — about $2,388/year at the entry tier. There are 3 plans, and no free tier. That is above the $64/mo average for social media tools we track.
Sprout Social plans & prices
Every Sprout Social plan, what it includes, and who each one suits.
What Sprout Social costs over time
List price per plan, projected across a year. Annual prepayment is often discounted, so treat these as the ceiling rather than the final bill.
| Plan | Per month | 3 months | 12 months |
|---|---|---|---|
| Standard | $199 | $597 | $2,388 |
| ProfessionalPopular | $299 | $897 | $3,588 |
| Advanced | $399 | $1,197 | $4,788 |
What each plan includes
Each tier builds on the one before it, so higher plans also include everything below them.
| Feature | Standard $199 | Professional $299 | Advanced $399 |
|---|---|---|---|
| 5 profiles | |||
| Smart inbox | |||
| Unlimited profiles | |||
| Competitive reports | |||
| Listening add-ons | |||
| Automation |
Which Sprout Social plan should you choose?
On a budget → Standard ($199/mo)
The cheapest paid way in — $2,388 a year.
Most teams → Professional ($299/mo)
The plan Sprout Social positions as its best-value tier for Brands & agencies.
Scaling up → Advanced ($399/mo)
The full feature set — worth it once you need everything below the top row.
Is Sprout Social good value?
Across the 4 other social media tools we track, entry pricing averages $64/mo (from $29 to $99). Sprout Social starts at $199/mo — above average.
Hidden costs to budget for
- • Per-seat plans multiply with team size — check whether the price above is per user.
- • Headline prices usually assume annual billing; paying monthly costs more.
- • Premium support, extra storage, and higher API limits are common paid add-ons.
- • Watch for renewal pricing: introductory rates often rise at the second term.
Ready to try Sprout Social?
Check current pricing and any live offers on their site.
Frequently asked questions
How much does Sprout Social cost?+
Sprout Social starts at $199 per month, running up to $399 per month on its top tier. There are 3 plans in total.
Does Sprout Social have a free plan?+
No — Sprout Social does not offer a permanently free plan. The cheapest way in is the Standard plan at $199/mo. Free trials may still be available.
How much is Sprout Social per year?+
At the Standard price of $199/mo, Sprout Social costs about $2,388 per year. Many vendors discount annual billing, so the real figure is often lower if you prepay.
Is Sprout Social expensive compared with other social media tools?+
The 4 other social media tools we track average $64/mo to start. Sprout Social's cheapest paid plan is $199/mo, which is above that average.
Are there hidden costs with Sprout Social?+
Headline prices often assume annual prepayment, and per-seat plans multiply with team size. Premium support, extra storage, and higher API limits are commonly paid add-ons — check these before you commit.