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Sprout Social

Premium social management & analytics

4.4(4,200)PaidAPISocial Media Tools

Sprout Social is premium social management & analytics, best for Brands & agencies. It is a paid tool starting at $199/mo, rated 4.4/5 across 4,200 reviews#3 of 5 social media tools we track.

Overview

Sprout Social is a premium platform known for polished analytics, social listening, and a unified smart inbox. Aimed at brands and agencies that need depth.

Key features

  • Smart inbox
  • Advanced analytics
  • Social listening
  • Scheduling
  • Approval workflows

Pros & cons

Pros

  • Best-in-class reporting
  • Powerful inbox
  • Strong listening

Cons

  • Expensive
  • Per-user pricing adds up

Integrations

InstagramFacebookXLinkedInSalesforce

Standard

$199/mo
  • 5 profiles
  • Smart inbox
Get started
Most popular

Professional

$299/mo
  • Unlimited profiles
  • Competitive reports
Get started

Advanced

$399/mo
  • Listening add-ons
  • Automation
Get started

How Sprout Social compares

MeasureSprout SocialCategory average
Rating4.4/54.4/5
Starting price$199/mo$64/mo
Rank by rating#3 of 5
Public APIYes2 of 4 offer one

Is Sprout Social right for you?

A good fit if…

  • • You are brands & agencies.
  • • Your use case is brand social teams.
  • • Your use case is agencies.
  • • Your use case is data-driven social.
  • Best-in-class reporting matters to you.

Look elsewhere if…

  • Expensive would be a dealbreaker.
  • Per-user pricing adds up would be a dealbreaker.
  • • Budget is tight — Sprout Social costs more than the $64/mo category average.

Frequently asked questions

How much does Sprout Social cost?+

Sprout Social starts at $199/mo. It is a paid product.

Does Sprout Social have an API?+

Yes, Sprout Social offers an API for integrations and automation.

Who is Sprout Social best for?+

Sprout Social is best suited for Brands & agencies. Common use cases: brand social teams, agencies, data-driven social.

Is Sprout Social better than other social media tools?+

Among the 5 social media tools we track, Sprout Social ranks #3 by rating (4.4/5 against a 4.4/5 category average).

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