Mailchimp vs MailerLite
Mailchimp rates 4.3/5 and starts at Free. MailerLite rates 4.6/5 and starts at Free. MailerLite is the higher rated.
MailerLite rates higher (4.6/5 vs 4.3/5). Mailchimp suits Small businesses & beginners, while MailerLite is aimed at SMBs & solo creators.
Mailchimp vs MailerLite at a glance
| Measure | Mailchimp | MailerLite |
|---|---|---|
| Rating | 4.3/5 | 4.6/5 |
| Reviews | 14,200 | 2,400 |
| Starting price | Free | Free |
| Free plan | Yes | Yes |
| Public API | Yes | Yes |
| Integrations listed here | 5 | 5 |
Feature & pricing comparison
Pricing side by side
Mailchimp
Full pricing →| Plan | Price | Per year |
|---|---|---|
| Free | Free | — |
| Essentials | $13/mo | $156 |
| Standard | $20/mo | $240 |
MailerLite
Full pricing →| Plan | Price | Per year |
|---|---|---|
| Free | Free | — |
| Growing Business | $10/mo | $120 |
| Advanced | $20/mo | $240 |
Which should you choose?
Choose Mailchimp if…
- Very easy to start matters to you.
- Good templates matters to you.
- All-in-one features matters to you.
- Approval process to sign up would be a problem.
Choose MailerLite if…
- Excellent value matters to you.
- Clean interface matters to you.
- Good free tier matters to you.
- Gets expensive as lists grow would be a problem.
Mailchimp
Pros
- Very easy to start
- Good templates
- All-in-one features
Cons
- Gets expensive as lists grow
- Automation limited on low tiers
MailerLite
Pros
- Excellent value
- Clean interface
- Good free tier
Cons
- Approval process to sign up
- Fewer integrations
Frequently asked questions
Is Mailchimp better than MailerLite?+
MailerLite rates higher (4.6/5 vs 4.3/5). Mailchimp suits Small businesses & beginners, while MailerLite is aimed at SMBs & solo creators.
Which is cheaper, Mailchimp or MailerLite?+
Mailchimp starts at Free and MailerLite starts at Free.
Do Mailchimp or MailerLite have a free plan?+
Both offer a free tier, so you can trial either without paying.
Which is better rated, Mailchimp or MailerLite?+
MailerLite, at 4.6/5 across 2,400 reviews, versus 4.3/5 for Mailchimp.
What is Mailchimp best for, and what is MailerLite best for?+
Mailchimp is aimed at Small businesses & beginners (beginner newsletters, SMB marketing). MailerLite is aimed at SMBs & solo creators (budget newsletters, small business email).