Moz Pro vs SpyFu
Moz Pro rates 4.3/5 and starts at $49/mo. SpyFu rates 4.6/5 and starts at $39/mo. SpyFu is the cheaper entry point. SpyFu is the higher rated.
SpyFu rates higher (4.6/5 vs 4.3/5). SpyFu is cheaper to start ($39/mo vs $49/mo). Moz Pro suits SMBs & in-house marketers, while SpyFu is aimed at PPC marketers.
Moz Pro vs SpyFu at a glance
| Measure | Moz Pro | SpyFu |
|---|---|---|
| Rating | 4.3/5 | 4.6/5 |
| Reviews | 606 | 517 |
| Starting price | $49/mo | $39/mo |
| Free plan | No | No |
| Public API | Yes | Yes |
| Integrations listed here | 3 | 2 |
Feature & pricing comparison
Pricing side by side
Moz Pro
Full pricing →| Plan | Price | Per year |
|---|---|---|
| Starter | $49/mo | $588 |
| Standard | $99/mo | $1,188 |
| Medium | $179/mo | $2,148 |
SpyFu
Full pricing →| Plan | Price | Per year |
|---|---|---|
| Basic | $39/mo | $468 |
| Professional | $119/mo | $1,428 |
| Team | $249/mo | $2,988 |
Which should you choose?
Choose Moz Pro if…
- Excellent learning resources matters to you.
- Domain Authority brand recognition matters to you.
- 30-day free trial matters to you.
- Weak backlink index would be a problem.
Choose SpyFu if…
- Unmatched historical ad data matters to you.
- Cheap for what it does matters to you.
- Unlimited searches on all plans matters to you.
- Smaller link index than Ahrefs would be a problem.
Moz Pro
Pros
- Excellent learning resources
- Domain Authority brand recognition
- 30-day free trial
Cons
- Smaller link index than Ahrefs
- Keyword limits are tight on lower tiers
SpyFu
Pros
- Unmatched historical ad data
- Cheap for what it does
- Unlimited searches on all plans
Cons
- Weak backlink index
- Heavily US-centric data
Frequently asked questions
Is Moz Pro better than SpyFu?+
SpyFu rates higher (4.6/5 vs 4.3/5). SpyFu is cheaper to start ($39/mo vs $49/mo). Moz Pro suits SMBs & in-house marketers, while SpyFu is aimed at PPC marketers.
Which is cheaper, Moz Pro or SpyFu?+
SpyFu — it starts at $39/mo, versus $49/mo for Moz Pro.
Do Moz Pro or SpyFu have a free plan?+
Neither offers a permanently free plan, but free trials are often available.
Which is better rated, Moz Pro or SpyFu?+
SpyFu, at 4.6/5 across 517 reviews, versus 4.3/5 for Moz Pro.
What is Moz Pro best for, and what is SpyFu best for?+
Moz Pro is aimed at SMBs & in-house marketers (learning SEO, rank tracking). SpyFu is aimed at PPC marketers (PPC competitor research, ad copy research).