Serpstat logoSerpstat
vs
Similarweb logoSimilarweb

Serpstat vs Similarweb

Serpstat rates 4.6/5 and starts at $50/mo. Similarweb rates 4.5/5 and starts at Custom. Serpstat is the higher rated. Only Similarweb has a free tier.

Verdict

Serpstat rates higher (4.6/5 vs 4.5/5). Serpstat suits Growing agencies, while Similarweb is aimed at Enterprise analysts.

Serpstat vs Similarweb at a glance

MeasureSerpstatSimilarweb
Rating4.6/54.5/5
Reviews4641,577
Starting price$50/moCustom
Free planNoYes
Public APIYesYes
Integrations listed here33

Feature & pricing comparison

Comparison
Serpstat logoSerpstatBest choice
Rating4.64.5
Starting price$50/moCustom
Pricing modelPaidEnterprise
API available
Best forGrowing agenciesEnterprise analysts
Keyword research
Backlink analysis
Rank tracking
Site audit
PPC research
Traffic estimates
Audience analysis
Market share
App intelligence
VisitVisit

Pricing side by side

PlanPricePer year
Individual$50/mo$600
Team$100/mo$1,200
Agency$410/mo$4,920
PlanPricePer year
FreeFree
EnterpriseCustom

Which should you choose?

Pick Serpstat if you prioritize Growing agencies
Pick Similarweb if you prioritize Enterprise analysts

Choose Serpstat if…

  • Wide feature coverage for the price matters to you.
  • API access included matters to you.
  • Free plan available matters to you.
  • Opaque, quote-only pricing would be a problem.

Choose Similarweb if…

  • Unrivalled traffic estimates matters to you.
  • Whole-market view matters to you.
  • Free limited tier matters to you.
  • Dated interface would be a problem.

Serpstat

Pros

  • Wide feature coverage for the price
  • API access included
  • Free plan available

Cons

  • Dated interface
  • Thinner data outside English markets

Similarweb

Pros

  • Unrivalled traffic estimates
  • Whole-market view
  • Free limited tier

Cons

  • Opaque, quote-only pricing
  • Expensive for small teams

Frequently asked questions

Is Serpstat better than Similarweb?+

Serpstat rates higher (4.6/5 vs 4.5/5). Serpstat suits Growing agencies, while Similarweb is aimed at Enterprise analysts.

Which is cheaper, Serpstat or Similarweb?+

Serpstat starts at $50/mo and Similarweb starts at Custom.

Do Serpstat or Similarweb have a free plan?+

Similarweb has a free tier; Serpstat does not (though trials may be available).

Which is better rated, Serpstat or Similarweb?+

Serpstat, at 4.6/5 across 464 reviews, versus 4.5/5 for Similarweb.

What is Serpstat best for, and what is Similarweb best for?+

Serpstat is aimed at Growing agencies (keyword research, PPC competitor research). Similarweb is aimed at Enterprise analysts (competitive benchmarking, market research).

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