Hootsuite Review
Verdict: Hootsuite earns 4.2/5 from 7,600 reviews, ranking #5 of 5 social media tools we track. It suits Teams & agencies best. Comprehensive features is its standout strength, while expensive is the main trade-off to weigh.
Our take on Hootsuite
Hootsuite is a long-established social media management platform covering scheduling, monitoring, and analytics across all major networks — strong for larger teams.
Key features
- Multi-network scheduling
- Social inbox
- Analytics
- Listening
- Team workflows
Pros & cons
Pros
- Comprehensive features
- All major networks
- Good for teams
Cons
- Expensive
- Interface feels dated
Who Hootsuite is for
A good fit if…
- • You are teams & agencies.
- • Your use case is agencies.
- • Your use case is larger teams.
- • Your use case is multi-network management.
- • Comprehensive features matters to you.
Look elsewhere if…
- • Expensive would be a dealbreaker.
- • Interface feels dated would be a dealbreaker.
Hootsuite pricing
Full pricing breakdown →| Plan | Price | Per year |
|---|---|---|
| Professional | $99/mo | $1,188 |
| TeamPopular | $249/mo | $2,988 |
| Enterprise | Custom | — |
How Hootsuite compares
| Measure | Hootsuite | Category average |
|---|---|---|
| Rating | 4.2/5 | 4.5/5 |
| Starting price | $99/mo | $114/mo |
| Rank by rating | #5 of 5 | — |
| Public API | Yes | 2 of 4 offer one |
Integrations
Alternatives to consider
All Hootsuite alternatives →Bottom line on Hootsuite
4.2/5 · Paid · best for Teams & agencies
Frequently asked questions
Is Hootsuite worth it?+
Hootsuite is rated 4.2/5 across 7,600 reviews and is best suited to Teams & agencies. Comprehensive features is the standout strength; the main trade-off is expensive.
What do users like most about Hootsuite?+
Comprehensive features, All major networks, Good for teams.
What are the downsides of Hootsuite?+
Expensive, Interface feels dated. Whether these matter depends on your use case — see who it is and isn't for above.
How much does Hootsuite cost?+
Hootsuite starts at $99/mo. See the full plan breakdown on our Hootsuite pricing page.
How does Hootsuite compare with other social media tools?+
Among the 5 social media tools we track, Hootsuite ranks #5 by rating (4.2/5 vs a 4.5/5 category average).
What is Hootsuite best used for?+
Agencies, Larger teams, Multi-network management.