MailerLite Review
Verdict: MailerLite earns 4.6/5 from 2,400 reviews, ranking #1 of 5 email marketing tools we track. It suits SMBs & solo creators best. Excellent value is its standout strength, while approval process to sign up is the main trade-off to weigh.
Our take on MailerLite
MailerLite keeps email marketing simple and cheap without skimping on automations, landing pages, and websites. A favorite for small businesses and solo creators.
Key features
- Drag-drop editor
- Automations
- Landing pages & sites
- Pop-ups
- A/B testing
Pros & cons
Pros
- Excellent value
- Clean interface
- Good free tier
Cons
- Approval process to sign up
- Fewer integrations
Who MailerLite is for
A good fit if…
- • You are SMBs & solo creators.
- • Your use case is budget newsletters.
- • Your use case is small business email.
- • Your use case is simple automations.
- • Excellent value matters to you.
Look elsewhere if…
- • Approval process to sign up would be a dealbreaker.
- • Fewer integrations would be a dealbreaker.
MailerLite pricing
Full pricing breakdown →| Plan | Price | Per year |
|---|---|---|
| Free | Free | — |
| Growing BusinessPopular | $10/mo | $120 |
| Advanced | $20/mo | $240 |
How MailerLite compares
| Measure | MailerLite | Category average |
|---|---|---|
| Rating | 4.6/5 | 4.4/5 |
| Starting price | Free | $19/mo |
| Rank by rating | #1 of 5 | — |
| Public API | Yes | 4 of 4 offer one |
Integrations
Alternatives to consider
All MailerLite alternatives →Bottom line on MailerLite
4.6/5 · Freemium · best for SMBs & solo creators
Frequently asked questions
Is MailerLite worth it?+
MailerLite is rated 4.6/5 across 2,400 reviews and is best suited to SMBs & solo creators. Excellent value is the standout strength; the main trade-off is approval process to sign up.
What do users like most about MailerLite?+
Excellent value, Clean interface, Good free tier.
What are the downsides of MailerLite?+
Approval process to sign up, Fewer integrations. Whether these matter depends on your use case — see who it is and isn't for above.
How much does MailerLite cost?+
MailerLite offers a free plan, with paid plans from $10/mo.
How does MailerLite compare with other email marketing tools?+
Among the 5 email marketing tools we track, MailerLite ranks #1 by rating (4.6/5 vs a 4.4/5 category average).
What is MailerLite best used for?+
Budget newsletters, Small business email, Simple automations.