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Ahrefs

SEO toolset with the best backlink index

4.6(7,400)PaidAPIMarketingSEO Tools
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From $29/mo

Ahrefs is SEO toolset with the best backlink index, best for SEO professionals. It is a paid tool starting at $29/mo, rated 4.6/5 across 7,400 reviews#3 of 9 marketing tools we track.

Overview

Ahrefs is renowned for the largest backlink database and an excellent Site Explorer. A favourite of SEO professionals for link analysis and content research, and now far more accessible thanks to a $29 Starter plan.

Key features

  • Site Explorer
  • Keywords Explorer
  • Content Explorer
  • Rank Tracker
  • Site Audit

Pros & cons

Pros

  • Best backlink data
  • Great UX
  • Cheap entry plan

Cons

  • No free trial
  • Credit-based limits

Integrations

Google Search ConsoleLooker StudioSlack

Starter

$29/mo
  • Site Explorer basics
  • Limited credits
Get started
Most popular

Lite

$129/mo
  • 5 projects
  • Full Site Explorer
Get started

Standard

$249/mo
  • 20 projects
  • More credits
  • Content Explorer
Get started

How Ahrefs compares

MeasureAhrefsCategory average
Rating4.6/54.5/5
Starting price$29/mo$77/mo
Rank by rating#3 of 9
Public APIYes6 of 8 offer one

Is Ahrefs right for you?

A good fit if…

  • • You are SEO professionals.
  • • Your use case is backlink analysis.
  • • Your use case is keyword research.
  • • Your use case is content gap.
  • Best backlink data matters to you.

Look elsewhere if…

  • No free trial would be a dealbreaker.
  • Credit-based limits would be a dealbreaker.

Frequently asked questions

How much does Ahrefs cost?+

Ahrefs starts at $29/mo. It is a paid product.

Does Ahrefs have an API?+

Yes, Ahrefs offers an API for integrations and automation.

Who is Ahrefs best for?+

Ahrefs is best suited for SEO professionals. Common use cases: backlink analysis, keyword research, content gap.

Is Ahrefs better than other marketing tools?+

Among the 9 marketing tools we track, Ahrefs ranks #3 by rating (4.6/5 against a 4.5/5 category average).