Free to start
Brevo is email, SMS & CRM with volume-based pricing, best for SMBs with large lists. It is a freemium tool that is free to start, rated 4.4/5 across 3,800 reviews — #4 of 5 email marketing tools we track.
Overview
Brevo (formerly Sendinblue) charges by emails sent, not contacts, making it cost-effective for large lists. It bundles email, SMS, chat, and a free CRM.
Key features
- Email campaigns
- SMS marketing
- Marketing automation
- Free CRM
- Transactional email
Pros & cons
Pros
- Pay per email, not contacts
- SMS included
- Generous free tier
Cons
- Editor less polished
- Daily send limit on free plan
Integrations
Pricing
Full pricing details →How Brevo compares
| Measure | Brevo | Category average |
|---|---|---|
| Rating | 4.4/5 | 4.5/5 |
| Starting price | Free | $19/mo |
| Rank by rating | #4 of 5 | — |
| Public API | Yes | 4 of 4 offer one |
Is Brevo right for you?
A good fit if…
- • You are SMBs with large lists.
- • Your use case is large lists on a budget.
- • Your use case is email + SMS.
- • Your use case is transactional email.
- • Pay per email, not contacts matters to you.
Look elsewhere if…
- • Editor less polished would be a dealbreaker.
- • Daily send limit on free plan would be a dealbreaker.
Frequently asked questions
How much does Brevo cost?+
Brevo is free to start, with paid plans from $9/mo. It is a freemium product.
Does Brevo have an API?+
Yes, Brevo offers an API for integrations and automation.
Who is Brevo best for?+
Brevo is best suited for SMBs with large lists. Common use cases: large lists on a budget, email + SMS, transactional email.
Is Brevo better than other email marketing tools?+
Among the 5 email marketing tools we track, Brevo ranks #4 by rating (4.4/5 against a 4.5/5 category average).
Does Brevo have a free plan?+
Yes — Brevo offers a free "Free" plan, with paid plans from $9/mo.