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Zoho CRM Review

4.2(6,900)Starting at FreeAPI
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Verdict: Zoho CRM earns 4.2/5 from 6,900 reviews, ranking #6 of 6 CRM tools we track. It suits SMBs on a budget best. Excellent value is its standout strength, while UI feels dated is the main trade-off to weigh.

Our take on Zoho CRM

Zoho CRM offers strong functionality at a low price and plugs into the wider Zoho ecosystem of 50+ business apps. A great value pick for cost-conscious teams.

Key features

  • Lead & deal management
  • Workflow automation
  • Zia AI assistant
  • Multichannel contact
  • Custom modules

Pros & cons

Pros

  • Excellent value
  • Deep customization
  • Part of broad suite

Cons

  • UI feels dated
  • Support can be slow

Who Zoho CRM is for

A good fit if…

  • • You are SMBs on a budget.
  • • Your use case is budget-conscious SMBs.
  • • Your use case is zoho ecosystem users.
  • • Your use case is multichannel sales.
  • Excellent value matters to you.

Look elsewhere if…

  • UI feels dated would be a dealbreaker.
  • Support can be slow would be a dealbreaker.
PlanPricePer year
FreeFree
StandardPopular$14/mo$168
Professional$23/mo$276

How Zoho CRM compares

MeasureZoho CRMCategory average
Rating4.2/54.5/5
Starting priceFree$19/mo
Rank by rating#6 of 6
Public APIYes5 of 5 offer one

Integrations

Zoho SuiteGoogle WorkspaceSlackMailchimpZapier

Alternatives to consider

All Zoho CRM alternatives →
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HubSpot

All-in-one CRM with a generous free tier

4.5/5 · from Free
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Sales-first CRM built around the pipeline

4.5/5 · from $14/mo
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Salesforce

The enterprise CRM standard

4.4/5 · from $25/mo
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Bottom line on Zoho CRM

4.2/5 · Freemium · best for SMBs on a budget

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Frequently asked questions

Is Zoho CRM worth it?+

Zoho CRM is rated 4.2/5 across 6,900 reviews and is best suited to SMBs on a budget. Excellent value is the standout strength; the main trade-off is UI feels dated.

What do users like most about Zoho CRM?+

Excellent value, Deep customization, Part of broad suite.

What are the downsides of Zoho CRM?+

UI feels dated, Support can be slow. Whether these matter depends on your use case — see who it is and isn't for above.

How much does Zoho CRM cost?+

Zoho CRM offers a free plan, with paid plans from $14/mo.

How does Zoho CRM compare with other CRM tools?+

Among the 6 CRM tools we track, Zoho CRM ranks #6 by rating (4.2/5 vs a 4.5/5 category average).

What is Zoho CRM best used for?+

Budget-conscious SMBs, Zoho ecosystem users, Multichannel sales.